Ever read blogs where the reviews are little more than marketing messages? Reviews where the bulk of the text is a copy and paste job from a press release?
I hate those.
I used to write reviews “professionally” – a gig I had to give up for a number of reasons. I’m still offered material for review, but this new format allows me to review not only what I want and when, but I can be a little less objective. That said, I’ll still be fair.
My reviews are actual reviews, not merely marketing drivel.